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The view from above changes everything.

Chartered accountancy, business strategy and sustainability brought together, so you can see clearly, decide confidently and plan further ahead.

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Our clients don’t just want us to do their tax returns.

SOAR is a collaborative business partner that brings chartered accountancy, business strategy and sustainability together, helping ambitious businesses understand the past, act confidently in the present, and build a more resilient future.

A clearer view. A stronger partnership.

Your business is shaped by where you have been, the decisions you make today, and the future you are working towards.

SOAR is one committed partner under one roof, not a collection of separate advisers, connecting the full picture so you can decide with confidence now and build a business ready for what comes next.

Past. Present. Future. Built together.

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“Compliance is the floor, not the ceiling. Our job is what you build on top of it.”

  • Not another ESG firm.

    We start with the numbers. We work in commercial strategy and sustainability together, so the two reinforce each other rather than compete for attention.

  • Not traditional accountancy.

    An accountant who simply files your tax returns and tells you what has already happened. Reports without context. Advice delivered too late to use.

SOAR’s Philosophy

The view looks different when you’re working with the right adviser.

  • “We could not do what we do without Soar: We pour the coffee, arrange the flowers and mix the cocktails. Soar takes care of everything else. Together we serve our community. Accounts, advice and sustainability are all handled by one team that genuinely cares about our community business, looks after ours and our customers best interests and are some of the kindest people I’ve ever met. They are an integral part of the team.”

    OwnerNest & Vine, Peckham

  • “Soar does for my business what we do for our patients: a thorough assessment, a clear plan, and support that carries on between appointments. Accounts, financial planning and sustainability, all handled by one firm that really understands a small business.”

    Owner and Lead PhysiotherapistMy Physio at Home

  • “Every flavour has a story, and Soar helped us tell ours in numbers. The financial model and investor pack they built are part of our daily routine now. Clear, robust, and genuinely invaluable as we grow.”

    Co-Founder and CEOTommy Popcorn

  • “Sustainability is central to how we lead our industry, so our reporting has to be right. For four years Soar has given us robust ESG data, SECR reporting that’s always compliant, and a sustainability report we’re proud to share.”

    Lee BrownManaging Director, Grosvenor (Leading Contract Hire and Fleet Management Company)

Ben Horn

ACA FRGS, Founder & CEO

Built by someone who saw the gap, and decided to fill it.

“SOAR was built on a simple belief: businesses make better decisions when their numbers, commercial direction and wider responsibilities are considered together.”

Our StoryMeet the Team